
Church & Dwight Co., Inc.
CHDChurch & Dwight thrives by owning everyday necessity brands that generate steady cash and reinvesting that cash with discipline.
Because boring products bought every week can build surprisingly powerful long-term wealth.
Business Model
Everyday household essentials
It sells low-cost, frequently purchased household and personal care products under trusted brands.
Economic Engine
High cash generation
Nearly 18% of revenue turns into free cash flow, more than reported net income.
Long-Term Lens
Brand durability
The key question is whether its core brands remain relevant and priced for value over decades.
BinaPrint Snapshot
Style
Blend
Fitness
Strong
Updated Mar 8, 2026
On this page
Company Story
How do Church & Dwight Co., Inc.'s business model and economics hold up on a closer read?
Start with the business itself, then go one layer deeper into the model, the economics, and the long-term case.
“A financially strong consumer staples operator that quietly turns everyday essentials into reliable long-term cash compounding.”
What does Church & Dwight Co., Inc. actually do?
It makes and sells branded household and personal care products that people use every day.
- Owns brands like Arm & Hammer across baking soda, laundry detergent, and deodorizing products
- Sells personal care items such as toothpaste, pregnancy tests, and grooming products
- Distributes through grocery stores, big-box retailers, and online platforms
Why it matters
Repeat purchases drive stability
Products used weekly or daily create steady demand, even during economic slowdowns.
How does Church & Dwight Co., Inc. make money?
It earns money by selling branded consumer staples at prices above production cost and managing expenses tightly.
- Gross margin of 44.7% shows strong pricing power over manufacturing costs
- Operating margin of 17.4% reflects disciplined cost control
- Free cash flow equals 1.48 times net income, showing strong cash conversion
Economic clue
Cash exceeds accounting profit
When free cash flow consistently exceeds net income, earnings quality is usually strong.
Why do long-term investors keep Church & Dwight Co., Inc. on the radar?
It combines moderate growth with strong financial health, which can support decades of steady compounding.
- Revenue has grown about 4.6% per year on average over the past five years
- Margins are expanding, improving profitability over time
- Strong balance sheet profile places it in the top tier for financial fitness
Investor takeaway
Financially strong anchor
A strong balance sheet and dependable cash flows reduce the risk of permanent capital loss.
Based on company financial statements.
What Could Change The Story
- Centered would move the profile toward Summit.
- Drifting would move the profile toward Steady.
Benchmark Comparison
How has Church & Dwight Co., Inc. performed against common long-term benchmarks?
Once the business case is clear, compare the stock against broad market and alternative long-term baselines.
$1,259
+25.9% total return
$1,753
+75.3% total return
$2,975
+197.5% total return
$1,393
+39.3% total return
| Asset | Total Return | Dollar Value |
|---|---|---|
| CHD | +25.9% | $1,259 |
| S&P 500 | +75.3% | $1,753 |
| Gold | +197.5% | $2,975 |
| Bitcoin | +39.3% | $1,393 |
From Mar 5, 2021 to Mar 6, 2026. Historical price data based on company financial statements and market indices. Each card uses the same starting amount so the comparison stays apples-to-apples.
Investor Fit
How a first-time investor could frame Church & Dwight Co., Inc.
Before going deeper, decide what kind of business this is, what it tends to suit, and what deserves monitoring over time.
This Can Fit If You Want
- A steady consumer staples business with consistent demand
- Strong cash generation that can fund buybacks and acquisitions
- Moderate long-term growth with lower economic sensitivity
Be Careful If You Expect
- High double-digit revenue growth year after year
- Breakthrough technology or rapid global expansion
- Large dividend income today, as capital is currently focused elsewhere
What To Watch Over Time
- Whether revenue growth stays near or above the 4% to 5% long-term average
- If gross margin holds near the mid-40% range despite retailer pressure
- How effectively management deploys roughly 18% free cash flow margins
BinaPrint Position
Where does Church & Dwight Co., Inc. sit on the BinaPrint map right now?
Test whether business quality and financial profile match the company's stated narrative.
Advanced BinaPrint details
Open the axes, investor fit, and risk framing behind this profile.
Key Metrics
Which metrics matter most for Church & Dwight Co., Inc. right now?
Three durable business metrics that matter more than day-to-day price moves.
4.6% average annual growth
-2.6% average over 5 years
44.7% gross margin
| Metric | Value | Context |
|---|---|---|
| Revenue Growth | 4.6% average annual growth | Shows whether the business has been expanding fast enough to create more long-term value. |
| EPS Growth | -2.6% average over 5 years | Shows whether earnings per share are compounding for owners over time. |
| Margin Quality | 44.7% gross margin | Shows how much room the business has to fund growth, absorb shocks, and stay profitable. |
Based on company financial statements.
Fundamentals
What do Church & Dwight Co., Inc.'s fundamentals say right now?
Core financial markers that explain how the business is performing beneath the stock price.
11.8% ROIC
44.7% gross margin
17.6% FCF margin
Stable to shrinking
| Metric | Value | Interpretation |
|---|---|---|
| Capital Efficiency | 11.8% ROIC | The business is currently showing fair capital efficiency. |
| Profitability | 44.7% gross margin | Healthy gross margins give the company room to invest, price competitively, and absorb shocks. |
| Cash Generation | 17.6% FCF margin | Free cash flow margin shows how much real cash the business keeps after funding operations and investment. |
| Ownership Trend | Stable to shrinking | The company is not currently diluting owners and may be buying back shares instead. |
Based on company financial statements.
Included In Funds
Which ETFs and funds currently hold Church & Dwight Co., Inc.?
Church & Dwight Co., Inc. currently appears in these ETF and fund proxies.
SPY
SPDR S&P 500 ETF Trust
IWB
iShares Russell 1000 ETF
Questions & Answers
What questions come up most often about Church & Dwight Co., Inc.?
Company-specific questions readers often ask about Church & Dwight Co., Inc..
Each entry answers a direct question about the business, the long-term thesis, or the risks that matter over time.
It makes and sells branded household and personal care products that people buy repeatedly, such as baking soda, laundry detergent, and toothpaste.
Decision Framing
Secondary context after the long-term thesis
Shorter-horizon context and comparison tools, after the core long-term read.
Shorter-horizon price moves, two-sided debate, and comparison tools live here so the page stays anchored on business quality, durability, and BinaPrint fit first.
Investment Thesis
Bull vs Bear
Two-sided framing before any decision.
Current argument weight is balanced.
Bull case
What can work
Everyday essential products create repeat purchases, which can sustain demand for decades regardless of economic cycles.
A gross margin of 44.7% and expanding operating margins show real brand pricing power that could compound profits over time.
Free cash flow equal to 1.48 times net income provides ample room for buybacks and bolt-on acquisitions that can steadily grow earnings per share.
Disciplined capital spending of just 0.1 billion dollars against strong cash generation suggests a high return on invested capital business model.
Bear case
What can break
Private label and retailer brands could pressure pricing, eroding the 44.7% gross margin over time.
Large global competitors with deeper marketing budgets could outspend Church & Dwight and capture shelf space.
If consumer preferences shift toward niche or eco-focused startups, legacy brands may slowly lose relevance.
Overpaying for acquisitions in a slow-growth industry could permanently reduce returns on capital.
Risk Radar
Key Risks
Where downside pressure can build.
Margin pressure risk: Gross margin of 44.7% could compress several percentage points if retailers push for lower pricing.
Growth slowdown risk: Five-year average revenue growth of 4.6% could fall closer to 1% to 2%, limiting long-term earnings expansion.
Capital allocation risk: 0.9 billion dollars in annual buybacks could destroy value if shares are repurchased at inflated valuations.
Sizing matters
Risks should be read as scenario inputs, not certainties. Position size and time horizon determine how much of this downside profile is acceptable.
Market Snapshot
Tactical context after the core long-term read.
- Price
- $100.70
- Daily move
- +0.84%
Peer Set
A compact peer list for side-by-side context.
Next Actions
Explore planning scenarios or keep browsing similar companies.





