Consumer Defensive
Church & Dwight Co., Inc. logo

Church & Dwight Co., Inc.

CHD

Church & Dwight thrives by owning everyday necessity brands that generate steady cash and reinvesting that cash with discipline.

Because boring products bought every week can build surprisingly powerful long-term wealth.

Editor in Chief: Mehdi Zare, CFAUpdated Mar 8, 2026MethodologyScoringGlossary

Business Model

Everyday household essentials

It sells low-cost, frequently purchased household and personal care products under trusted brands.

Economic Engine

High cash generation

Nearly 18% of revenue turns into free cash flow, more than reported net income.

Long-Term Lens

Brand durability

The key question is whether its core brands remain relevant and priced for value over decades.

BinaPrint Snapshot

Style

62
HarvestBuild

Blend

Fitness

96
StressedStrong

Strong

Updated Mar 8, 2026

On this page

Company Story

How do Church & Dwight Co., Inc.'s business model and economics hold up on a closer read?

Start with the business itself, then go one layer deeper into the model, the economics, and the long-term case.

A financially strong consumer staples operator that quietly turns everyday essentials into reliable long-term cash compounding.

Mehdi Zare, CFA, Bina Capital

What does Church & Dwight Co., Inc. actually do?

It makes and sells branded household and personal care products that people use every day.

  • Owns brands like Arm & Hammer across baking soda, laundry detergent, and deodorizing products
  • Sells personal care items such as toothpaste, pregnancy tests, and grooming products
  • Distributes through grocery stores, big-box retailers, and online platforms

Why it matters

Repeat purchases drive stability

Products used weekly or daily create steady demand, even during economic slowdowns.

How does Church & Dwight Co., Inc. make money?

It earns money by selling branded consumer staples at prices above production cost and managing expenses tightly.

  • Gross margin of 44.7% shows strong pricing power over manufacturing costs
  • Operating margin of 17.4% reflects disciplined cost control
  • Free cash flow equals 1.48 times net income, showing strong cash conversion

Economic clue

Cash exceeds accounting profit

When free cash flow consistently exceeds net income, earnings quality is usually strong.

Why do long-term investors keep Church & Dwight Co., Inc. on the radar?

It combines moderate growth with strong financial health, which can support decades of steady compounding.

  • Revenue has grown about 4.6% per year on average over the past five years
  • Margins are expanding, improving profitability over time
  • Strong balance sheet profile places it in the top tier for financial fitness

Investor takeaway

Financially strong anchor

A strong balance sheet and dependable cash flows reduce the risk of permanent capital loss.

Based on company financial statements.

What Could Change The Story

  • Centered would move the profile toward Summit.
  • Drifting would move the profile toward Steady.

Benchmark Comparison

How has Church & Dwight Co., Inc. performed against common long-term benchmarks?

Once the business case is clear, compare the stock against broad market and alternative long-term baselines.

$1,000 baseline
CHD

$1,259

+25.9% total return

+$259.38 vs. starting value
S&P 500

$1,753

+75.3% total return

+$752.68 vs. starting value
Gold

$2,975

+197.5% total return

+$1,975 vs. starting value
Bitcoin

$1,393

+39.3% total return

+$392.53 vs. starting value
Church & Dwight Co., Inc. benchmark comparison — 5y period
AssetTotal ReturnDollar Value
CHD+25.9%$1,259
S&P 500+75.3%$1,753
Gold+197.5%$2,975
Bitcoin+39.3%$1,393

From Mar 5, 2021 to Mar 6, 2026. Historical price data based on company financial statements and market indices. Each card uses the same starting amount so the comparison stays apples-to-apples.

Investor Fit

How a first-time investor could frame Church & Dwight Co., Inc.

Before going deeper, decide what kind of business this is, what it tends to suit, and what deserves monitoring over time.

This Can Fit If You Want

  • A steady consumer staples business with consistent demand
  • Strong cash generation that can fund buybacks and acquisitions
  • Moderate long-term growth with lower economic sensitivity

Be Careful If You Expect

  • High double-digit revenue growth year after year
  • Breakthrough technology or rapid global expansion
  • Large dividend income today, as capital is currently focused elsewhere

What To Watch Over Time

  • Whether revenue growth stays near or above the 4% to 5% long-term average
  • If gross margin holds near the mid-40% range despite retailer pressure
  • How effectively management deploys roughly 18% free cash flow margins

BinaPrint Position

Where does Church & Dwight Co., Inc. sit on the BinaPrint map right now?

Test whether business quality and financial profile match the company's stated narrative.

Key Metrics

Which metrics matter most for Church & Dwight Co., Inc. right now?

Three durable business metrics that matter more than day-to-day price moves.

Revenue Growth

4.6% average annual growth

Shows whether the business has been expanding fast enough to create more long-term value.
EPS Growth

-2.6% average over 5 years

Shows whether earnings per share are compounding for owners over time.
Margin Quality

44.7% gross margin

Shows how much room the business has to fund growth, absorb shocks, and stay profitable.
Church & Dwight Co., Inc. key metrics
MetricValueContext
Revenue Growth4.6% average annual growthShows whether the business has been expanding fast enough to create more long-term value.
EPS Growth-2.6% average over 5 yearsShows whether earnings per share are compounding for owners over time.
Margin Quality44.7% gross marginShows how much room the business has to fund growth, absorb shocks, and stay profitable.

Based on company financial statements.

Fundamentals

What do Church & Dwight Co., Inc.'s fundamentals say right now?

Core financial markers that explain how the business is performing beneath the stock price.

Capital Efficiency

11.8% ROIC

The business is currently showing fair capital efficiency.
Profitability

44.7% gross margin

Healthy gross margins give the company room to invest, price competitively, and absorb shocks.
Cash Generation

17.6% FCF margin

Free cash flow margin shows how much real cash the business keeps after funding operations and investment.
Ownership Trend

Stable to shrinking

The company is not currently diluting owners and may be buying back shares instead.
Church & Dwight Co., Inc. fundamental metrics
MetricValueInterpretation
Capital Efficiency11.8% ROICThe business is currently showing fair capital efficiency.
Profitability44.7% gross marginHealthy gross margins give the company room to invest, price competitively, and absorb shocks.
Cash Generation17.6% FCF marginFree cash flow margin shows how much real cash the business keeps after funding operations and investment.
Ownership TrendStable to shrinkingThe company is not currently diluting owners and may be buying back shares instead.

Based on company financial statements.

Included In Funds

Which ETFs and funds currently hold Church & Dwight Co., Inc.?

Church & Dwight Co., Inc. currently appears in these ETF and fund proxies.

As of Mar 4, 2026
SS

SPY

SPDR S&P 500 ETF Trust

IR

IWB

iShares Russell 1000 ETF

Questions & Answers

What questions come up most often about Church & Dwight Co., Inc.?

Company-specific questions readers often ask about Church & Dwight Co., Inc..

Each entry answers a direct question about the business, the long-term thesis, or the risks that matter over time.

It makes and sells branded household and personal care products that people buy repeatedly, such as baking soda, laundry detergent, and toothpaste.

Decision Framing

Secondary context after the long-term thesis

Shorter-horizon context and comparison tools, after the core long-term read.

Shorter-horizon price moves, two-sided debate, and comparison tools live here so the page stays anchored on business quality, durability, and BinaPrint fit first.

Investment Thesis

Bull vs Bear

Two-sided framing before any decision.

4 bull points
4 bear points

Current argument weight is balanced.

Bull case

What can work

Everyday essential products create repeat purchases, which can sustain demand for decades regardless of economic cycles.

A gross margin of 44.7% and expanding operating margins show real brand pricing power that could compound profits over time.

Free cash flow equal to 1.48 times net income provides ample room for buybacks and bolt-on acquisitions that can steadily grow earnings per share.

Disciplined capital spending of just 0.1 billion dollars against strong cash generation suggests a high return on invested capital business model.

Bear case

What can break

Private label and retailer brands could pressure pricing, eroding the 44.7% gross margin over time.

Large global competitors with deeper marketing budgets could outspend Church & Dwight and capture shelf space.

If consumer preferences shift toward niche or eco-focused startups, legacy brands may slowly lose relevance.

Overpaying for acquisitions in a slow-growth industry could permanently reduce returns on capital.

Risk Radar

Key Risks

Where downside pressure can build.

1
High risk

Margin pressure risk: Gross margin of 44.7% could compress several percentage points if retailers push for lower pricing.

2
High risk

Growth slowdown risk: Five-year average revenue growth of 4.6% could fall closer to 1% to 2%, limiting long-term earnings expansion.

3
Medium risk

Capital allocation risk: 0.9 billion dollars in annual buybacks could destroy value if shares are repurchased at inflated valuations.

i

Sizing matters

Risks should be read as scenario inputs, not certainties. Position size and time horizon determine how much of this downside profile is acceptable.

Market Snapshot

Tactical context after the core long-term read.

Price
$100.70
Daily move
+0.84%

Next Actions

Explore planning scenarios or keep browsing similar companies.